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<title>Ultimate Craft Business Tips and Resource List</title>
<link>/ultimate-craft-business-tips-and-resource-list/</link>
<comments>/ultimate-craft-business-tips-and-resource-list/#comments</comments>
<dc:creator><![CDATA[M. Johnson]]></dc:creator>
<pubDate>Thu, 01 May 2014 14:00:15 +0000</pubDate>
<category><![CDATA[Business & Marketing]]></category>
<category><![CDATA[blogging]]></category>
<category><![CDATA[craft blogging]]></category>
<category><![CDATA[craft business]]></category>
<category><![CDATA[etsy]]></category>
<category><![CDATA[etsy success]]></category>
<category><![CDATA[handmade marketplace]]></category>
<category><![CDATA[marketing]]></category>
<category><![CDATA[marketing strategies]]></category>
<category><![CDATA[promotion]]></category>
<category><![CDATA[time management]]></category>
<guid isPermaLink="false">/?p=1532</guid>
<description><![CDATA[All you wanted was a little place to sell your crafts, but before you know it you’ve got a blog, a Facebook page, and a full-fledged small business to look after! Here’s the good news: you don’t have to figure it all out on your own. These 50+ resources and guides from the crafting community...</p><p><a class="more-link" href="/ultimate-craft-business-tips-and-resource-list/">Read More</a></p>]]></description>
<content:encoded><![CDATA[<p style="color: #444444;"><a href="/wp-content/uploads/2014/05/50_best_craft_business_resources.jpg"><img fetchpriority="high" decoding="async" class="aligncenter wp-image-1594 size-full" src="/wp-content/uploads/2014/05/50_best_craft_business_resources.jpg" alt="50+ Best Craft Business Tips and Resources from around the web. Collects the very best in marketing, social media, and time management tips that will help YOUR craft business succeed!" width="735" height="364" srcset="/wp-content/uploads/2014/05/50_best_craft_business_resources.jpg 735w, /wp-content/uploads/2014/05/50_best_craft_business_resources-300x148.jpg 300w" sizes="(max-width: 735px) 100vw, 735px" /></a></p>
<p style="color: #444444;">All you wanted was a little place to sell your crafts, but before you know it you’ve got a blog, a Facebook page, and a full-fledged small business to look after!</p>
<p style="color: #444444;">Here’s the good news: you don’t have to figure it all out on your own.</p>
<p style="color: #444444;">These <strong>50+ resources and guides from the crafting communit</strong>y and <strong>small business promotion experts</strong> are the resources I turn to again and again for help with running my <em>own</em> craft business. How to manage your time, where and how to market, how much to spend on advertising, how to manage your inventory – it’s all here!<em> </em></p>
<p style="color: #444444;">Bookmark this list and refer back often as you build your own successful craft business. If you find it helpful, please share it with your crafty friends on social media!</p>
<p style="color: #444444;"><strong>Happy reading!</strong></p>
<h1 style="color: #444444;">Starting your Craft Business</h1>
<ul>
<li><a href="http://www.amazon.com/gp/product/1484065662/ref=as_li_ss_tl?ie=UTF8&camp=1789&creative=390957&creativeASIN=1484065662&linkCode=as2&tag=diy07a-20">Craft Business Power: 15 Days to a Profitable Online Craft Business</a> – hands down the best book for craft business owners (Amazon link)</li>
<li><a href="http://www.maggiewhitley.com/2012/11/handmade-business-in-31-days-series-recap/">Handmade Business in 31 Days</a> – All the bits and pieces that go into launching your very own craft business, broken down into bite-size chunks</li>
<li><a href="http://www.blacksburgbelle.com/new-start-here/">Blacksburg Belle</a> – Utterly FANTASTIC website dedicated to helping crafters run small businesses</li>
<li><span style="color: #444444;"><a href="http://www.createandthrive.com/10-things-you-must-do-to-have-a-successful-online-craft-business">10 Things you MUST Do to Have a Successful Online Craft Business</a></span></li>
<li><a href="/etsy-case-study-part-1-naming-and-opening-your-etsy-shop/">Naming and Opening Your Etsy Shop</a> – Our own guide to opening your Etsy shop the smart way</li>
<li><a href="http://www.imaginativebloom.com/2010/11/24/how-to-identify-your-ideal-customer-by-april/">Identifying Your Ideal Customer</a></li>
<li><a href="http://www.marketcollective.ca/5-key-areas-to-focus-your-time-on-when-starting-a-small-business/">Where to focus your time when starting a small business</a> – It’s easy to get overwhelmed; here’s a list of the 5 most important things to focus on.</li>
<li><a href="http://etsypreneur.com/five-important-attitudes-for-success-on-etsy/">5 Important Attitudes for Etsy Success</a> – How to combine your goals, vision, and attitude to achieve success</li>
<li><a href="http://www.yourcraftbusiness.com/Your-Craft-Business/pricing-handcrafted-work.html">Pricing Your Crafts</a></li>
<li><a href="http://www.theatlantic.com/sexes/archive/2012/12/think-twice-before-quitting-your-job-to-sell-homemade-jam/266295/">Think Twice Before Quitting Your Job to Sell Homemade Jam</a> – Keeping your expectations realistic can actually help your business thrive in the long run</li>
</ul>
<h2>Handmade Marketplaces</h2>
<p>Listing your crafts in multiple markets = more chances to get discovered! Just be sure to polish each storefront to a shine, no half-assing allowed.</p>
<ul style="color: #444444;">
<li><a style="font-weight: bold; color: #4e7684;" href="http://www.aftcra.com/">Aftcra</a> – Prides itself on American-made handmade goods (no supplies or vintage items) and <strong>charges no listing fee!</strong></li>
<li><a style="font-weight: bold; color: #4e7684;" href="http://www.artfire.com/">Artfire</a> – Vibrant craft community that offers a help number for sellers and <strong>free listings</strong></li>
<li><a style="font-weight: bold; color: #4e7684;" href="http://etsy.com/">Etsy</a> – The web’s best known handmade marketplace, but each listing costs 20 cents and recent listings are given search priority</li>
<li><a style="font-weight: bold; color: #4e7684;" href="http://folksy.com/">Folksy</a> – A UK-run craft marketplace, pay per listing or subscribe with an annual fee</li>
</ul>
<h1>Marketing your Craft Business</h1>
<h2>Where to Market your Crafts</h2>
<ul>
<li><a href="http://craftgawker.com/" target="_blank" rel="noopener noreferrer">CraftGawker</a> – User-submitted craft gallery</li>
<li><a href="http://www.isharecrafts.com/">iShareCrafts</a> – Another user-submitted craft gallery</li>
<li><a href="http://www.deviantart.com/" target="_blank" rel="noopener noreferrer">DeviantArt</a> – Free to join/post artist community, a great place to post photos of your projects</li>
<li><a href="http://instagram.com/#" target="_blank" rel="noopener noreferrer">Instagram</a> – Upload photos of your crafts, attach your shop or blog URL to your profile. Don’t #forget #the #hashtags.</li>
</ul>
<h2>Marketing Strategies</h2>
<ul>
<li><a style="font-weight: bold; color: #4e7684;" href="http://craft.tutsplus.com/articles/the-business-of-craft/how-to-get-your-product-on-the-front-page-of-etsy/">How to Get Your Product on the Front Page of Etsy</a></li>
<li><a href="http://www.craftypod.com/2010/02/08/how-to-ask-a-blogger-for-help">How to Ask a Blogger for Help</a> – Reaching out to other bloggers/crafters is a proven formula for success</li>
<li><strong><a style="font-weight: bold; color: #4e7684;" href="http://www.handmadeology.com/how-to-get-featured-in-thousands-of-etsy-treasuries/">Get Featured in Thousands of Etsy Treasuries</a></strong></li>
<li><a href="http://www.seobook.com/archives/001792.shtml">101 Ways to Build Link Popularity</a> – Massive list of ways to promote your craft blog and business</li>
<li><a href="http://www.craftslaw.com/sales--marketing/ten-marketing-tips.html">Ten Marketing Tips</a></li>
<li><a style="font-weight: bold; color: #4e7684;" href="http://crochetbusiness.com/the-2-hour-blogging-work-day-revealed/">The Two Hour Blogging Workday</a> – Fantastic walk-through of how much time to spend on promotion and social media for your business</li>
<li><a href="http://sketch-inc.blogspot.com/2013/08/etsy-tips-networking.html">Networking for your Etsy Business</a> – What social media sites to create accounts on + how to link ’em all together</li>
</ul>
<h1>Blogging for Crafters</h1>
<ul>
<li><a href="http://www.lunarpages.com/id/Majoh">Lunarpages Web Hosting</a> – Simple WordPress installation and good customer support. I’ve used Lunarpages for over 8 years for multiple sites, including this one. Use promo code <strong>aff15off</strong> for a 15% discount on your hosting. <em>(Affiliate link)</em></li>
<li><a href="http://www.blogmarketingacademy.com/promote-blog/">10 Smartest Things You Can do to Promote Your Blog</a> – Don’t miss the “Rule of 100”</li>
<li><a href="https://www.etsy.com/market/blog_design">Blog themes for sale on Etsy</a></li>
<li><a href="https://prettydarncute.com/premium-feminine-wordpress-themes-for-the-genesis-framework/">Pretty Darn Cute Designs</a> sells cute, crafting-appropriate WordPress themes for the Genesis framework (ie: you have to buy the Genesis framework separately to use these themes)</li>
<li><a href="http://crafterminds.com/2013/02/52-things-to-post-about-when-you-dont-know-what-to-post-about/">53 things to post about when you don’t know what to post about</a></li>
<li><a href="http://crafterminds.com/2011/04/10-most-overused-words-on-craft-blogs/">The 10 most overused words on craft blogs</a></li>
<li><a style="font-weight: bold; color: #4e7684;" href="http://www.sewmamasew.com/2013/06/small-craft-business-tips-20-proven-types-of-blog-posts/">Small Craft Business Tips: 20 Proven Types of Blog Posts</a></li>
</ul>
<h1>Social Media</h1>
<ul>
<li><a href="http://www.blacksburgbelle.com/2010/09/9-creative-women-give-you-the-secrets-to-succeeding-with-social-media/">9 Creative Women Share Social Media Success Secrets</a></li>
<li><a href="http://www.jeffbullas.com/2014/04/11/10-tips-to-to-double-your-facebook-likes/">10 Tips to Double Your Facebook Likes</a></li>
<li><a href="http://www.indiemade.com/resource/social-media-share-photos-instagram-market-your-crafty-company">Marketing Your Crafty Company on Instagram</a></li>
<li><a style="font-weight: bold; color: #4e7684;" href="http://craftytips.wordpress.com/2012/01/28/how-to-use-facebook-to-boost-your-craft-business/">Using Facebook to Boost Your Craft Business</a></li>
<li><a href="http://www.jeffbullas.com/2014/04/11/10-tips-to-to-double-your-facebook-likes/">Social Media Frequency Guide: Best times to post to social media</a> – Did you know the Eastern and Central time zones contain 80% of the U.S.’s population?</li>
<li><a href="http://www.jeffbullas.com/2012/08/06/5-tips-to-increase-your-visibility-on-flickr/">5 Tips to Increase Your Visibility on Flickr</a></li>
</ul>
<h2>Pinterest</h2>
<ul style="color: #444444;">
<li><a style="font-weight: bold; color: #4e7684;" href="http://blogs.constantcontact.com/product-blogs/social-media-marketing/pinterest-for-business/">25 Things that Make You Look Dumb on Pinterest</a></li>
<li><a style="font-weight: bold; color: #4e7684;" href="http://craftytips.wordpress.com/2012/01/28/how-to-use-facebook-to-boost-your-craft-business/">5 Ways to Promote your Products on Pinterest</a></li>
</ul>
<h1>Legal Stuff: Sellers Permits, Business Licenses, etc</h1>
<p>This stuff varies by state, so try searching on Google for <strong>opening an online business in YourState/YourCountry</strong> to learn the specifics.</p>
<ul>
<li><a href="http://www.craftslaw.com/">CraftsLaw</a> – a legal site for craft business owners</li>
<li><a href="http://www.stitchlabs.com/blog/make-taxes-easier/">Habits that Will Make Taxes Easier Next Year</a> – What to keep record of</li>
<li><a href="https://blog.etsy.com/en/2013/law-101-a-guide-to-setting-up-your-business/">Law 101: Guide to Setting Up Your Etsy Business</a></li>
<li><a href="https://www.etsy.com/teams/7722/discussions/discuss/10539572/">Sellers Permits? Business License?</a> Etsy forum thread on the necessary business licenses</li>
</ul>
<h1>Motivation & Craft Business Management</h1>
<p>Feeling discouraged? Here’s some great pick-me-ups for you and your craft biz. <img src="https://s.w.org/images/core/emoji/15.0.3/72x72/1f642.png" alt="🙂" class="wp-smiley" style="height: 1em; max-height: 1em;" /></p>
<ul>
<li><a href="http://www.createandthrive.com/the-3-ds-of-success">Three D’s of Success</a></li>
<li><a href="http://etsypreneur.com/the-hidden-danger-of-the-internet-opportunity/">The Hidden Danger of Excessive Opportunity</a> – How NOT to get overwhelmed and distracted</li>
<li><a href="http://www.launchgrowjoy.com/5-tips-to-market-your-etsy-store/">300+ Etsy Tips from Successful Sellers</a> – LaunchGrowJoy’s EPIC compendium of Etsy advice from sellers with thousands of sales</li>
<li><a href="http://www.servendesign.com/motivational-business-quotes/">111 Motivational Business Quotes </a></li>
</ul>
<h1>Humor</h1>
<ul>
<li><a href="http://craftfail.com/about/">CraftFail </a></li>
</ul>
<p>What great resources did we miss? Tell us about YOUR favorite guides and resources for running a craft business in the comments!</p>
<p><strong>PS:</strong> Did you like this post? <a href="/ultimate-product-photography-tips-list/">Check out our Ultimate Product Photography Tips List</a>. It’s the <strong>#1 most visited</strong> page on DIYCraftPhotography.com!</p>
<p><em>Some links in this article are Amazon Affiliate links. Read DIYCraftPhotography’s <a href="/affiliate-disclosure/">full disclosure here</a>.</em></p>
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<title>10 Top Selling Etsy Shops in the “Handmade” Category (and what you can learn from them!)</title>
<link>/top-selling-etsy-shops-handmade-2014/</link>
<comments>/top-selling-etsy-shops-handmade-2014/#comments</comments>
<dc:creator><![CDATA[M. Johnson]]></dc:creator>
<pubDate>Mon, 17 Feb 2014 16:30:57 +0000</pubDate>
<category><![CDATA[Etsy]]></category>
<category><![CDATA[craft business]]></category>
<category><![CDATA[etsy]]></category>
<category><![CDATA[tips]]></category>
<guid isPermaLink="false">/?p=986</guid>
<description><![CDATA[In need of a little inspiration? Take a peek at the top selling Etsy in the “Handmade” category (this excludes vintage and supplies) – these shops are all doing something right. Last time when we looked at best-selling Etsy shops we looked at the best sellers overall and found mostly shops selling supplies. This time,...</p><p><a class="more-link" href="/top-selling-etsy-shops-handmade-2014/">Read More</a></p>]]></description>
<content:encoded><![CDATA[<p style="text-align: center;"><a href="/wp-content/uploads/2014/02/10_best_selling_etsy_shops_and_what_you_can_learn.jpg"><img decoding="async" class="aligncenter size-full wp-image-1299" src="/wp-content/uploads/2014/02/10_best_selling_etsy_shops_and_what_you_can_learn.jpg" alt="10 Top Selling Etsy Shops - and what you can learn from them!" width="735" height="364" srcset="/wp-content/uploads/2014/02/10_best_selling_etsy_shops_and_what_you_can_learn.jpg 735w, /wp-content/uploads/2014/02/10_best_selling_etsy_shops_and_what_you_can_learn-300x148.jpg 300w" sizes="(max-width: 735px) 100vw, 735px" /></a></p>
<p><strong>In need of a little inspiration?</strong> Take a peek at the top selling Etsy in the “Handmade” category (this excludes vintage and supplies) – these shops are all doing something right.</p>
<p>Last time when we looked at best-selling Etsy shops we looked at the best sellers overall and found mostly shops selling supplies. This time, we’re looking at shops that sell handmade things.</p>
<table id="tablepress-4" class="tablepress tablepress-id-4">
<thead>
<tr class="row-1 odd">
<th class="column-1">Name</th><th class="column-2">Sales</th>
</tr>
</thead>
<tbody class="row-hover">
<tr class="row-2 even">
<td class="column-1"><a href="https://www.etsy.com/shop/beanforest">Beanforest</a></td><td class="column-2">89,525</td>
</tr>
<tr class="row-3 odd">
<td class="column-1"><a href="https://www.etsy.com/shop/threebirdnest">Three Bird Nest</a></td><td class="column-2">75,320</td>
</tr>
<tr class="row-4 even">
<td class="column-1"><a href="https://www.etsy.com/shop/zenthreads">ZenThreads</a></td><td class="column-2">66,472</td>
</tr>
<tr class="row-5 odd">
<td class="column-1"><a href="https://www.etsy.com/shop/GraceandLaceCo">Grace and Lace Co</a></td><td class="column-2">65,962</td>
</tr>
<tr class="row-6 even">
<td class="column-1"><a href="https://www.etsy.com/shop/ThinkPinkBows">Think Pink Bows</a></td><td class="column-2">63,526</td>
</tr>
<tr class="row-7 odd">
<td class="column-1"><a href="https://www.etsy.com/shop/zoeysattic">Zoey's Attic</a></td><td class="column-2">61,116</td>
</tr>
<tr class="row-8 even">
<td class="column-1"><a href="https://www.etsy.com/shop/collageOrama">Collage-O-Rama</a></td><td class="column-2">60,205</td>
</tr>
<tr class="row-9 odd">
<td class="column-1"><a href="https://www.etsy.com/shop/signaturetshirts">SignatureTshirts</a></td><td class="column-2">60,044</td>
</tr>
<tr class="row-10 even">
<td class="column-1"><a href="https://www.etsy.com/shop/norajane">norajane</a></td><td class="column-2">59,927</td>
</tr>
<tr class="row-11 odd">
<td class="column-1"><a href="https://www.etsy.com/shop/RivermillEmbroidery">RivermillEmbroidery</a></td><td class="column-2">57,701</td>
</tr>
</tbody>
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<p> </p>
<h1>What You Can Learn from Etsy’s Best-Selling Shops</h1>
<ol>
<li><strong>Use clear, daylit photographs. </strong>Thanks to white backgrounds and bright lighting, items for sale in the top 10 shops look great. (<strong>Also</strong>:<a href="/product-photography-lessons-etsy-photoshoot/"> 13 Tips for Better Etsy Shop Photos,</a> and <a href="/best-cameras-for-craft-and-food-photography/">Best Cameras for Every Budget 2014</a>)</li>
<li><strong>List a TON of products</strong>. All of these shops have 200+ items in stock, some have nearly 1,000 items! Not that quantity trumps quality, of course. Think of it this way: if you have just one item in your shop, you’re less likely to be found than someone with 50 items showing up in search. Fuller shops also look more enticing. Barren shelves tend to spook customers. Aim for at least 20 products to start – 20 listings is enough to fill your shop page nicely.</li>
<li><strong>Have a Facebook presence</strong>. Creating a Facebook page for your craft business increases your exposure and gives you another avenue to reach your fans.</li>
<li><strong>Develop a shop “personality”. </strong>Every single shop in the top 10 has a “character” to it – you can almost guess what kind of personality the shop owner might have. Personality is what makes handmade so awesome, so don’t be afraid to “brand” your shop with a bit of “you”.</li>
<li><strong>Sell individuality</strong>. All of the top 10 shops are selling “individuality” – shirts printed with clever sayings, buttons with a sense of humor, decorative stamps, pretty headbands for babies and adults, decorated t-shirts. In fact, all of the top 10 shops are selling things to <em>wear or decorate with.</em> Think of these shops as selling a bit of individuality that can’t be bought in a mass-market store.</li>
<li><strong>Use a consistent “look and feel”</strong>. The products are presented similarly – same zoom level, consistent lighting. The overall effect is harmonious and coherent, making it easier to focus on the products themselves.</li>
<li><strong>Under $30</strong>. With a few exceptions in just a couple of these top selling Etsy shops, nearly all of these top-selling handmade shops offer their wares at prices somewhere between $3 and $25. Don’t fret if your products cost more, but if all your products are $100 you might want to add a few smaller items to your shop.</li>
<li><strong>Take it all with a grain of salt.</strong> After all, <a href="http://indieuntangled.com/make-1m-year-selling-knitting-successful-etsy-importer/">Three Bird Nest is now accused of importing and reselling its wares</a>.</li>
</ol>
<p>Top-selling Etsy shops data from <a href="http://craftcount.com/">craftcount.com</a> – check ’em out, Craft Count is a great way to discover fantastic Etsy shops!</p>
<p><strong>More Etsy tips:</strong></p>
<ul>
<li><a href="/5-things-best-selling-etsy-shops-have-in-common/">5 Things Best-Selling Etsy Shops Have in Common</a></li>
<li><a href="/product-photography-lessons-etsy-photoshoot/">13 Product Photography Lessons from my Fake Etsy Photoshoot</a></li>
<li><a href="/how-to-write-search-friendly-etsy-listing-titles/">Writing Search-Friendly Etsy Listing Titles</a></li>
</ul>
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