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		<title>Product Photography Lighting Tips for Absolute Beginners</title>
		<link>/product-photography-lighting-tips/</link>
					<comments>/product-photography-lighting-tips/#comments</comments>
		
		<dc:creator><![CDATA[M. Johnson]]></dc:creator>
		<pubDate>Wed, 14 Aug 2013 13:00:10 +0000</pubDate>
				<category><![CDATA[Composition & Techniques]]></category>
		<category><![CDATA[Lighting]]></category>
		<category><![CDATA[camera]]></category>
		<category><![CDATA[flash]]></category>
		<category><![CDATA[lighting]]></category>
		<category><![CDATA[photography]]></category>
		<category><![CDATA[white backgrounds]]></category>
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					<description><![CDATA[Let&#8217;s take better photos! It&#8217;s all in the lighting. Follow these four product photography lighting tips and get ready for amazing photos that encourage clicks and beg for Pinterest repins! Tip 1: Take photos without flash This is Rule #1 when it comes to taking nice-looking product photos. You&#8217;ve probably faced this problem: leaving flash...</p><p><a class="more-link" href="/product-photography-lighting-tips/">Read More</a></p>]]></description>
										<content:encoded><![CDATA[<div id="attachment_875" style="width: 451px" class="wp-caption aligncenter"><a href="/wp-content/uploads/2013/08/product_photography_lighting_for_beginners_pinterest.jpg"><img fetchpriority="high" decoding="async" aria-describedby="caption-attachment-875" class="size-full wp-image-875  " alt="product photography lighting tips for beginners" src="/wp-content/uploads/2013/08/product_photography_lighting_for_beginners_pinterest.jpg" width="441" height="364" srcset="/wp-content/uploads/2013/08/product_photography_lighting_for_beginners_pinterest.jpg 441w, /wp-content/uploads/2013/08/product_photography_lighting_for_beginners_pinterest-300x247.jpg 300w" sizes="(max-width: 441px) 100vw, 441px" /></a><p id="caption-attachment-875" class="wp-caption-text">Sushi the plush betta fish looks great in natural daylight!</p></div>
<p>Let&#8217;s take better photos! It&#8217;s all in the lighting. Follow these four product photography lighting tips and get ready for amazing photos that encourage clicks and beg for Pinterest repins!</p>
<h1 dir="ltr">Tip 1: Take photos without flash</h1>
<p dir="ltr">This is Rule #1 when it comes to taking nice-looking product photos.<strong> You&#8217;ve probably faced this problem:</strong> leaving flash <strong>ON makes your products look blown out </strong>&#8211; but turning the flash <strong>OFF makes your photos dark and grainy!</strong></p>
<p dir="ltr">Compare these two photos to see what I mean:</p>
<div id="attachment_878" style="width: 510px" class="wp-caption aligncenter"><a href="/wp-content/uploads/2013/08/diycraft_flash_on_flash_off_comparison1.jpg"><img decoding="async" aria-describedby="caption-attachment-878" class="size-full wp-image-878  " alt="product photography lighting tips no flash" src="/wp-content/uploads/2013/08/diycraft_flash_on_flash_off_comparison1.jpg" width="500" height="810" srcset="/wp-content/uploads/2013/08/diycraft_flash_on_flash_off_comparison1.jpg 500w, /wp-content/uploads/2013/08/diycraft_flash_on_flash_off_comparison1-185x300.jpg 185w" sizes="(max-width: 500px) 100vw, 500px" /></a><p id="caption-attachment-878" class="wp-caption-text">Christmas plushies look rounder, softer in my dining room&#8217;s ambient light from the Christmas tree and the chandelier over the table to the right.</p></div>
<p>So turn that flash off and rely instead on the lighting around you. Read on for easy product photography lighting tips that&#8217;ll make you wonder why you ever used the flash in the first place.</p>
<h1 dir="ltr">Tip 2: Head outdoors, but stay in the shade</h1>
<p dir="ltr"><strong>Cool mid-day shade is perfect for many products</strong>. The shade gives your object soft shadows and smooth highlights. For the background, try a white sheet of posterboard.</p>
<p dir="ltr">I created this posterboard setup on my back deck: so easy, and it looks great in the photo!</p>
<p dir="ltr" style="text-align: center;"><a href="/wp-content/uploads/2013/08/product_lighting_work_in_shade.jpg"><img decoding="async" class="size-full wp-image-877 aligncenter" alt="product photography lighting tips work in the shade" src="/wp-content/uploads/2013/08/product_lighting_work_in_shade.jpg" width="441" height="364" srcset="/wp-content/uploads/2013/08/product_lighting_work_in_shade.jpg 441w, /wp-content/uploads/2013/08/product_lighting_work_in_shade-300x247.jpg 300w" sizes="(max-width: 441px) 100vw, 441px" /></a></p>
<p dir="ltr"><strong>Watch out for:</strong></p>
<ul>
<li><strong>Uneven or dappled shade</strong></li>
<li><strong>Greyish-ness</strong> or blue tints (but it&#8217;s easy to color-correct in an image editor)</li>
<li><strong>Rain!</strong></li>
</ul>
<p>Read more about <a href="/how-to-take-white-background-photos/">taking photos with solid white backgrounds</a>.</p>
<h1 dir="ltr">Tip 3: Photograph Next to a Window</h1>
<p dir="ltr">Can&#8217;t go outside? No big deal &#8211; set up your crafts and backgrounds on a small table or chair near a window during daylight hours.  Even here in cloudy Seattle, this window offered a nice ambient light perfect for my Rolo bars photo shoot.</p>
<p dir="ltr" style="text-align: center;"><a href="/wp-content/uploads/2013/08/tip3_use_a_window_product_photography_tips.jpg"><img loading="lazy" decoding="async" class="size-full wp-image-879 aligncenter" alt="product photography lighting tips use a window" src="/wp-content/uploads/2013/08/tip3_use_a_window_product_photography_tips.jpg" width="441" height="364" srcset="/wp-content/uploads/2013/08/tip3_use_a_window_product_photography_tips.jpg 441w, /wp-content/uploads/2013/08/tip3_use_a_window_product_photography_tips-300x247.jpg 300w" sizes="(max-width: 441px) 100vw, 441px" /></a></p>
<p dir="ltr">You don&#8217;t even need direct, summertime light: <strong>this rolled-up quilt was photographed about an hour before sunset in the autumn.</strong></p>
<div id="attachment_328" style="width: 522px" class="wp-caption aligncenter"><a href="/wp-content/uploads/2013/09/no_flash_next_to_window.jpg"><img loading="lazy" decoding="async" aria-describedby="caption-attachment-328" class="size-full wp-image-328 " alt="taking great photos without flash tip number 2: photograph next to a window" src="/wp-content/uploads/2013/09/no_flash_next_to_window.jpg" width="512" height="384" srcset="/wp-content/uploads/2013/09/no_flash_next_to_window.jpg 512w, /wp-content/uploads/2013/09/no_flash_next_to_window-300x225.jpg 300w" sizes="(max-width: 512px) 100vw, 512px" /></a><p id="caption-attachment-328" class="wp-caption-text">This lovely quilt was a wedding gift and it&#8217;s become one of DIYCraft&#8217;s unofficial mascots.</p></div>
<p dir="ltr"><strong>Watch out for:</strong></p>
<ul>
<li><strong>Awkward shadows</strong> (the kind that give your plushies double chins or extra feet)</li>
<li><strong>&#8220;Interesting&#8221; backgrounds</strong> &#8211; beware of what&#8217;s behind your photo! You probably don&#8217;t want your messy kitchen filling the background. <img src="https://s.w.org/images/core/emoji/15.0.3/72x72/1f642.png" alt="🙂" class="wp-smiley" style="height: 1em; max-height: 1em;" /></li>
</ul>
<h1 dir="ltr">Tip 4: Set up a small in-home “Photo Studio”</h1>
<p dir="ltr">For many folks living in climates where days are short, cold, and rainy, shooting indoors with lightbulbs as your light source can a worthwhile convenience. Below is my DIY photo studio, but if you&#8217;re starting from scratch you should consider an <a href="/table-top-photo-studio-kit-reviews/">all-in-one photo studio tabletop kit</a>.</p>
<div id="attachment_880" style="width: 451px" class="wp-caption aligncenter"><a href="/wp-content/uploads/2013/08/tip4_product_photography_lighting_tips_photo_studio_kit.jpg"><img loading="lazy" decoding="async" aria-describedby="caption-attachment-880" class="size-full wp-image-880  " alt="product photography lighting tips use a photo studio" src="/wp-content/uploads/2013/08/tip4_product_photography_lighting_tips_photo_studio_kit.jpg" width="441" height="364" srcset="/wp-content/uploads/2013/08/tip4_product_photography_lighting_tips_photo_studio_kit.jpg 441w, /wp-content/uploads/2013/08/tip4_product_photography_lighting_tips_photo_studio_kit-300x247.jpg 300w" sizes="(max-width: 441px) 100vw, 441px" /></a><p id="caption-attachment-880" class="wp-caption-text">Read more <a href="/anatomy-of-a-diy-home-photo-studio/">about my DIY photo studio</a>.</p></div>
<p dir="ltr"><strong>Watch out for:</strong></p>
<ul>
<li><strong>Multiple shadows</strong>. Diffuse your light sources with a semi-transparent sheet, and try to hit your light from just a few angles equally.</li>
<li><strong>Orange tint</strong>, but we have <a href="/photoshop-tutorial-remove-the-orange-tint-from-photos/">a beginner-friendly tutorial on removing orange tints from your photos right here</a>.</li>
</ul>
<h1 dir="ltr">Even More Tips</h1>
<p><strong>Don’t worry <em>too much</em> about your camera</strong><br />
You can totally get started using what you have, even if it&#8217;s a camera phone or a point-and-shoot. Half the photos in this article were taken using a very humble iPhone 4S, the rest a three-year-old Canon point and shoot. I don&#8217;t have a fancy DSLR, and if you&#8217;re just starting out, you can get by without one.</p>
<p><strong>Use a tripod<br />
</strong>I adore my <a href="http://www.amazon.com/gp/product/B005HY4U4Q/ref=as_li_ss_tl?ie=UTF8&amp;camp=1789&amp;creative=390957&amp;creativeASIN=B005HY4U4Q&amp;linkCode=as2&amp;tag=diy07a-20" rel="nofollow">Joby GorillaPod</a> (affiliate link). The Joby tripod is flexible, short enough to be &#8220;craft-level&#8221;, and easy to manipulate. If you’re shooting indoors or in the early evening, a tripod will help reduce blur.  A tripod is also great for keeping shots consistent, and putting your camera into a position you like means there&#8217;s just one less thing to fuss with setting up your shot.</p>
<div id="attachment_881" style="width: 288px" class="wp-caption aligncenter"><a href="http://www.amazon.com/gp/product/B005HY4U4Q/ref=as_li_ss_tl?ie=UTF8&amp;camp=1789&amp;creative=390957&amp;creativeASIN=B005HY4U4Q&amp;linkCode=as2&amp;tag=diy07a-20" rel="nofollow"><img loading="lazy" decoding="async" aria-describedby="caption-attachment-881" class=" wp-image-881  " alt="joby_gorilla_pod_canon_power_shot" src="/wp-content/uploads/2013/08/joby_gorilla_pod_canon_power_shot.jpg" width="278" height="437" srcset="/wp-content/uploads/2013/08/joby_gorilla_pod_canon_power_shot.jpg 464w, /wp-content/uploads/2013/08/joby_gorilla_pod_canon_power_shot-191x300.jpg 191w" sizes="(max-width: 278px) 100vw, 278px" /></a><p id="caption-attachment-881" class="wp-caption-text">My <a href="http://www.amazon.com/gp/product/B005HY4U4Q/ref=as_li_ss_tl?ie=UTF8&amp;camp=1789&amp;creative=390957&amp;creativeASIN=B005HY4U4Q&amp;linkCode=as2&amp;tag=diy07a-20">Joby GorillaPod</a> and Canon PowerShot point-and-shoot.</p></div>
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